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Designing For Explicit Choice

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If you’re a UX designer, you’ve probably designed a lot of forms and web (or app) pages in which the user needs to choose between options. And as a designer, you’re likely familiar with best practices for designing forms. Certainly, much has been written and discussed about this topic. So, you probably know all about […]
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What You Need To Know About Anticipatory Design

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The word anticipatory comes from the Latin anticipare, which means “taking care of ahead of time.” We normally associate it with something that happens, is performed or felt in anticipation of something. In a way, most products contain at least one element of anticipation. Aaron Shapiro from HUGE defined anticipatory design as a method where […]
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Why Performance Matters: The Perception Of Time

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Those of us who consider ourselves developers, including me, are very task-oriented. We like to be guided towards optimal results, and we find ourselves uncomfortable when there is no clear path to follow. That is why we all want to know how to do things; we like step-by-step tutorials and how-tos. However, such guidelines are […]
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Lean Mobile UX Lessons To Keep Your App From Sinking Like The Vasa Ship

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For many months, your entire team has worked their butts off to create an awesome mobile app. Finally, with your team exhausted and excited, it’s showtime! But then, your dream app turns into the ultimate nightmare: Eager customers download the app, use it once and never return. All the sacrifice and months of hard work […]
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